Endorsed School Programs

    Travel and Tourism Programs Endorsed by ACTA

    ACTA endorses community colleges, private vocational schools and correspondence programs that offer full-time programs and distance learning programs to train for the occupation of travel counsellor. This endorsement indicates to perspective clients/students that your program is meeting or exceeding the minimum requirements for entering the travel industry as a travel counsellor.
    The criteria for endorsement includes:
    • Length of time the program has been offered
    • How graduates are performing in the workplace
    • Course curriculum
    • Instructor qualifications
    • How students perform on the Knowledge Exam

    Community Colleges: generally offer full-time programs, usually one or two years in length. Subject matter includes specific travel training and general courses, such as English and Business.

    Private Vocational Schools: usually offer full or part time courses, which are generally from six to eight months in duration. Courses usually focus on travel training and may not include general courses.

    Correspondence Programs: usually offered through colleges or vocational schools where students complete a "home based / self-directed" course of study, either in a paper-based format or an on-line format.

    ACTA offers four levels of endorsement.

    Similar to hotel star rating system, a travel program receives stars based on the number of inclusions it offers, for example: travel services, specific curriculum, hours, field placement and live GDS training.

    In addition, completing a travel program at an Endorsed Travel School will entitle the graduating student to benefits when earning their CTC (Certified Travel Counsellor) designation. These benefits include reduced certification fees, reduced occupational experience hours (conditions apply) and complimentary Knowledge Exam prep materials. Employers look for graduates from Endorsed Programs because they know the minimum industry standards have been met and the graduate comes with what amounts to a "Quality Assurance Tag".

    Choosing a Travel School

    Before you select a travel school, do the following research. It is well worth the effort as selecting a travel school is a critically important decision that will have a big influence on your career. Your choices include Distance Learning and Full-time programs endorsed by ACTA.

    About the School

    Is the school licensed by the provincial government?
    How long has the school been in existence?
    How long has the travel program been in existence?
    Is the school a Better Business Bureau member?
    Have complaints been registered against the school?

    About the Faculty

    Are the instructors certified?
    What designations do they hold?
    What travel industry experience do they have?
    What previous teaching experience do they have?
    How long have they been teaching the program?

    About the Travel Program

    Is the program based on the Travel Industry-led ACTA Core Curriculum?
    What is the duration of the travel program?
    Does this include a work practicum? How long?
    What type of automation system is being taught?
    How many computer terminals do they have?
    What textbooks are being used?
    What is the placement record for graduates?
    Where are graduates placed?

    Recommended Subject and Hours

    Based on the Travel Industry recognized Core Curriculum and occupational standards, ACTA recommends that travel training programs offer instruction in the following subject areas: • Promote Tourism
    • Administer Client Bookings
    • Exhibit Professionalism
    • Office Administration
    • Communication Skills
    • Sales and Service Skills
    • Identify Travel Destinations
    • Research Travel Destinations
    • Product Knowledge-Accommodation
    • Product Knowledge-Air
    • Product Knowledge-Cruise
    • Product Knowledge-Ground (Rail and Cars)
    • Product Knowledge-Insurance
    • Product Knowledge-Tour

    In general, curriculum hours should be spent on:
    • Professionalism subjects 5%
    • Administer Travel Bookings 35%
    • Sales-Customer Service 25%
    • Travel Products 35%

    Many travel programs include non-travel services specific topics such as event planning, a second language, job search skills or computer skills that add to the overall value of the program.

    Endorsement Criteria

    Each level of endorsement must meet certain criteria in order to be endorsed.


    Approximate # of hours for travel services specific topics 350 550 550 750 +
    Mandatory purchase of the core curriculum Yes Yes Yes Yes
    Required % match to recommended core curriculum 70% 75% 80% 90%
    Mandatory practicum No No No, but Recommended Yes
    “Live” CRS/GDS training (versus a simulated system) No No No Yes
    Instructor(s) teaching 25% of core subjects CITC certified Yes Yes Yes Yes
    Two graduating classes of 5 or more students Yes Yes Yes Yes
    Program has been operating for a minimum of one year Yes Yes Yes Yes
    Educational institution must have students writing the Knowledge Exam (Minimum # of participants per year) No No Yes Minimum of 6 Yes Minimum of 12
    Mandatory provision of travel agency references** Yes Yes for Full Yes Yes
    **Educational institutions will be asked to provide references for a minimum of 2 travel agencies that have hired graduates in the preceding two years. Time/ Recommended for DL

    Provisional Endorsement

    If a travel program does not meet all the criteria for Full Endorsement then Provisional Endorsement may be granted for a maximum of two years, while they work towards satisfying the additional criteria. Examples of criteria that may need to be met include:

    • the educational institution must have offered the travel program for a minimum of two years or two graduating classes
    • at least one faculty member shall hold a designation at the CTC, ACTC or CTM level.

    Endorsed Full-Time Programs

    Looking for a full-time program?

    Full-Time Day Programs are available in the following provinces:
    B.C. / Yukon
    Alberta / NWT
    Sask. / Man.
    New Brunswick
    Nova Scotia & PEI

    Endorsed Distance Learning Programs

    ACTA offers four levels of Endorsement:
    Two Star      
    Three Star  
    Four Star  
    Five Star

    Similar to hotel star rating systems, a travel program receives stars based on the number of inclusions it offers, for example: travel services specific curriculum hours, field placement, live GDS training.

    If a travel program does not meet all the criteria for Full Endorsement then Provisional Endorsement may be granted for a maximum of two years, while they works towards satisfying the additional criteria.

    Travel Counsellor (Online)
    1830 Bank Street
    Ottawa, ON
    K1V 7Y6
    Fax: 613-722-4494

    Industry Recognized. Welcome to Travel Counselling Techniques On-Line or through correspondence course. If you want to take an accredited, industry recognized travel counsellor course there is no need to look any further. Travel Counsellor training is available to you over the internet. Why wait? You can begin your travel counsellor training now in the comfort of your home.

    Travel Agent Certificate
    #320 - 10362 King George Blvd
    Surrey, BC
    V3T 2W5
    Fax: 604-583-4092

    The Canadian Tourism College 3 star endorsed online Travel Agent Certificate program is a computer based training program specializing in travel education that allows you to study at your convenience. The content is dictated by the travel industry and is designed for two types of learners. Entry level individuals who are interested in beginning a career as a Travel Consultant whether home based or in an office and for travel professionals that are interested in specialized courses to expand their skill sets in specific areas like the cruise market, selling vacation packages and tours and small group tour leadership. Each of the 15 web-based courses created by industry experts will earn you Canadian Tourism College's Travel Agent Certificate or if you prefer, you can mix and match on an individual basis. As a student of Canadian Tourism College you are eligible to access Career Hunters on www.tourismcollege.com where all current job opportunities are listed.

    Travel Campus On-line Program
    11038 Longdale Circle
    Sandy, Utah 84092
    Fax: 801-572-0701

    Travel Campus currently has 10 individual courses on retail travel counselling. Each course is valid for one CITC credit in the endorsement system for travel counselling programs.

    Travel & Tourism Program
    205 Humber College Blvd.
    Toronto, ON
    M9W 5L7
    416-675-6622 x 4105
    Fax: 416-675-3062

    The Travel Agency Operations Online certificate program is for mature individuals who wish to enter into a mainly retail aspect of the travel industry. Courses offered in this program will prepare individuals for employment in the travel agencies, consolidators and airlines. Emphasis will be on those specific skills required to become a competent travel professional. The online delivery offers an opportunity to complete this program on your own schedule.

    Travel Counsellor Certificate Program (Distance Learning)
    299 College Dr. SE
    Medicine Hat, AB
    T1A 3Y6
    1-866-8394 x3876
    Fax: 403-504-3635

    The Travel Counsellor Certificate program is a flexible alternative to traditional education. It provides students with enough structure to keep motivated and enough freedom to keep a job or manage a family. The program is self-study with the support of instructors.